TD Bank Showroom - bar and hanging lights

TD Bank Branded Event Space

TD Bank New Branded Event Space and Upscale Gathering Place

For many years, Holt Experiential provided portable exhibit displays and furniture for TD Bank’s location in the Plaza Suites for the High Point Furniture Market. Their booth area promoted TD Bank’s retail products and allowed for business meetings to occur with current and prospective clients.  In 2021, TD Bank decided to lease space for a showroom in the new Furniture First building that would elevate their approach in welcoming guests for the High Point Furniture Market.

TD Bank envisioned their showroom as a sophisticated gathering place for scheduled events featuring catered food, bar drinks, and even live music performances in a space more like a party event space than a showroom. They wanted a permanent design that would welcome clients, prospects, and the community to experience their brand in a new and enduring way.

Holt designed the entire branded event space with the help and vision from TD Bank.  Elements in this new permanent showroom design included:

  • A 25-foot wrap around bar with quartz countertops, dimensional green ceramic tile, elegant hanging lights and LED underlighting
  • Serving wall for light hospitality
  • A branded TD Bank wall element
  • A branded TD Bank pool table
  • A living room area for visitor comfort and community
  • A conference room for private conversations and presentations
  • Multiple large TV monitors playing professional and college sports games, plus TD Bank looping brand videos
  • Shelving around two columns for branded TD Bank giveaways and plants
  • Outdoor patio & furniture for the showroom balcony

While Holt designed the scope of work to be completed for the showroom, they also worked closely with the building contractor and architect to allow for a smooth installation.

TD Bank provided all of the non-fixed furniture, such as chairs, stools, couches, rugs and pool table, plus the hanging lights and fans.

Visitors to this new showroom experience TD Bank at a much higher level, creating greater emotional bonds and stronger feelings of attachment with their brand.

TD Bank


Custom Millwork


Interior Design



TD Bank Showroom overview
TD Bank Showroom - south side view
TD Bank Showroom - side view bar
TD Bank Showroom - seating area close up
TD Bank Showroom - pool table and band
TD Bank Showroom - logo wall cabinetry pool table
TD Bank Showroom - couch and seating around large monitor
TD Bank Showroom - conference room
TD Bank Showroom - catering
TD Bank Showroom - bar view low side
TD Bank Showroom - bar angled view
TD Bank Showroom - bar and hanging lights
TD Bank Showroom - view from patio inside
TD Bank Showroom - balcony patio

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